{"id":9932,"date":"2023-11-07T13:34:28","date_gmt":"2023-11-07T13:34:28","guid":{"rendered":"https:\/\/ironfilms.nl\/project\/rijksoverheid-ict\/"},"modified":"2024-08-02T11:38:25","modified_gmt":"2024-08-02T11:38:25","slug":"rijksoverheid-ict","status":"publish","type":"fw-portfolio","link":"https:\/\/ironfilms.nl\/nl\/project\/rijksoverheid-ict\/","title":{"rendered":"Rijksoverheid ICT"},"content":{"rendered":"

[vc_row uniqid=”5cbebc739345f”][vc_column uniqid=”60ca171854dca” offset=”vc_col-xs-12″][vc_video link=”https:\/\/vimeo.com\/872595614″ align=”center” el_class=”allow=“autoplay”][\/vc_column][\/vc_row][vc_row content_placement=”top” css=”.vc_custom_1722258786939{padding-top: 80px !important;}” uniqid=”629a00ee1a583″][vc_column width=”1\/2″ uniqid=”66a78d9fd60a2″]

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Commercial Productie voor de Nederlandse Overheid<\/h5>\n <\/div>\n [vc_column_text]Voor de Nederlandse Overheid hebben we vier commercials geproduceerd die gericht zijn op het werven voor hun ICT-afdeling. Het concept, gecre\u00eberd door productiebedrijf MatZwart, beeldde cybersecurity uit met een spannende James Bond-achtige sfeer, die overgaat in een alledaagse kantooromgeving om de realiteit van het werk te benadrukken.<\/span><\/p>\n

Een uniek aspect van dit project waren de strikte toegangs- en ruimtelijke beperkingen op de overheidslocaties. Om ervoor te zorgen dat onze robot paste en kon werken zoals nodig, leverde de klant 3D-scans van de ruimtes met een iPhone. Deze scans stelden ons in staat om de bewegingen van onze robot nauwkeurig voor te programmeren, zodat alles klaar was bij aankomst en de shoot soepel verliep.<\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1722257005053{padding-top: 40px !important;}” uniqid=”66a78da5c3407″][vc_images_carousel images=”9668,9671,9674,9677″ img_size=”full” onclick=”link_no” speed=”3000″ autoplay=”yes” hide_pagination_control=”yes” hide_prev_next_buttons=”yes” wrap=”yes”][\/vc_column][\/vc_row][vc_row content_placement=”top” css=”.vc_custom_1722251083088{padding-top: 30px !important;padding-bottom: 30px !important;}” uniqid=”66a7774587727″][vc_column width=”1\/2″ offset=”vc_hidden-xs” uniqid=”66a7770f40119″][vc_column_text]<\/p>\n

Client:
\nNumber of commercials:
\nNumber of deliverables:
\nNumber of locations:
\nTechnology:
\nSpecial effects:
\nLighting:
\nTimeline:<\/span><\/strong><\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ offset=”vc_hidden-xs” uniqid=”66a78debe4744″][vc_column_text]Dutch Government, via Mat Zwart
\nFour
\nEight
\nFour
\nMotion Control
\nSeamless transitions between thrilling and mundane environments
\nDMX lighting
\nTwo shoot days, remote prep for all camera movements<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1722522304506{padding-bottom: 30px !important;}” uniqid=”66a7774edfc39″][vc_column width=”1\/2″ css=”.vc_custom_1722256816652{padding-top: 40px !important;}” uniqid=”66a78dac3615e”]

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Want to know more?<\/h3>\n <\/div>\n [vc_single_image image=”10045″ img_size=”large” alignment=”center” onclick=”custom_link” link=”https:\/\/ironfilms.nl\/nl\/motion-control\/”][\/vc_column][vc_column width=”1\/2″ uniqid=”66a78dc308433″][vc_column_text]De commercials bevatten dramatische setups waarbij werknemers lijken te verdedigen tegen hackers in een spannende omgeving, waarna de camera een regulier kantoor onthult. Met behulp van onze motion control CineBot voerden we nauwkeurige camerabewegingen uit om deze naadloze overgangen te bereiken. <\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row uniqid=”5cc2b13f34c24″][vc_column css=”.vc_custom_1629889017044{padding-bottom: 20px !important;}” uniqid=”612621f33fb72″]
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Deliverables<\/h2>\n <\/div>\n [\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_video link=”https:\/\/vimeo.com\/872595614″][vc_video link=”https:\/\/vimeo.com\/872596402″][\/vc_column][vc_column width=”1\/2″][vc_video link=”https:\/\/vimeo.com\/872595377″][vc_video link=”https:\/\/vimeo.com\/872595945″][\/vc_column][\/vc_row][vc_row][vc_column css=”.vc_custom_1629889017044{padding-bottom: 20px !important;}”]
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Behind the scenes<\/h2>\n <\/div>\n [\/vc_column][\/vc_row][vc_row][vc_column][vc_video link=”https:\/\/vimeo.com\/872587120″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1722251520393{padding-top: 60px !important;}” uniqid=”66a778faf6f2d”][vc_column offset=”vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-1 vc_col-md-10″]
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A Motion Control shoot has never run so smoothly. Thanks to the precise pre-production in 3D, the robot moves were spot-on!<\/div>\n
Tijmen van Vlier - Creative Director - MatZwart<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n [\/vc_column][\/vc_row]<\/p>\n","protected":false},"featured_media":8711,"template":"","class_list":["post-9932","fw-portfolio","type-fw-portfolio","status-publish","has-post-thumbnail","hentry","fw-portfolio-category-commercials","fw-portfolio-category-motion-control"],"acf":[],"yoast_head":"\nRijksoverheid ICT - Iron Films<\/title>\n<meta name=\"description\" content=\"We teamed up with MatZwart to create recruitment campaign films for the Dutch government, using our Cinebot camera robot. 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