{"id":9934,"date":"2023-11-07T13:34:28","date_gmt":"2023-11-07T13:34:28","guid":{"rendered":"https:\/\/ironfilms.nl\/project\/rijksoverheid-ict\/"},"modified":"2024-08-02T11:38:26","modified_gmt":"2024-08-02T11:38:26","slug":"rijksoverheid-ict","status":"publish","type":"fw-portfolio","link":"https:\/\/ironfilms.nl\/de\/project\/rijksoverheid-ict\/","title":{"rendered":"Rijksoverheid ICT"},"content":{"rendered":"

[vc_row uniqid=”5cbebc739345f”][vc_column uniqid=”60ca171854dca” offset=”vc_col-xs-12″][vc_video link=”https:\/\/vimeo.com\/872595614″ align=”center” el_class=”allow=“autoplay”][\/vc_column][\/vc_row][vc_row content_placement=”top” css=”.vc_custom_1722258786939{padding-top: 80px !important;}” uniqid=”629a00ee1a583″][vc_column width=”1\/2″ uniqid=”66a78d9fd60a2″]

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Werbeproduktion f\u00fcr die niederl\u00e4ndische Regierung<\/h5>\n <\/div>\n [vc_column_text]F\u00fcr die niederl\u00e4ndische Regierung haben wir vier Werbespots produziert, die darauf abzielen, f\u00fcr ihre ICT-Abteilung zu rekrutieren. Das Konzept, entwickelt von der Produktionsfirma MatZwart, stellte Cybersicherheit in einem spannenden, James-Bond-\u00e4hnlichen Umfeld dar, das nahtlos in eine allt\u00e4gliche B\u00fcroumgebung \u00fcberging, um die Realit\u00e4t des Jobs hervorzuheben.<\/span><\/p>\n

Ein einzigartiges Merkmal dieses Projekts waren die strengen Zugangs- und Platzbeschr\u00e4nkungen an den Regierungsstandorten. Um sicherzustellen, dass unser Roboter passt und wie erforderlich betrieben werden kann, stellte der Kunde 3D-Scans der R\u00e4ume mithilfe eines iPhones zur Verf\u00fcgung. Diese Scans erm\u00f6glichten es uns, die Roboterbewegungen pr\u00e4zise vorzuprogrammieren, sodass alles bei Ankunft bereit war und der Dreh reibungslos verlief.<\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1722257005053{padding-top: 40px !important;}” uniqid=”66a78da5c3407″][vc_images_carousel images=”9668,9671,9674,9677″ img_size=”full” onclick=”link_no” speed=”3000″ autoplay=”yes” hide_pagination_control=”yes” hide_prev_next_buttons=”yes” wrap=”yes”][\/vc_column][\/vc_row][vc_row content_placement=”top” css=”.vc_custom_1722251083088{padding-top: 30px !important;padding-bottom: 30px !important;}” uniqid=”66a7774587727″][vc_column width=”1\/2″ offset=”vc_hidden-xs” uniqid=”66a7770f40119″][vc_column_text]<\/p>\n

Client:
\nNumber of commercials:
\nNumber of deliverables:
\nNumber of locations:
\nTechnology:
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\nLighting:
\nTimeline:<\/span><\/strong><\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ offset=”vc_hidden-xs” uniqid=”66a78debe4744″][vc_column_text]Dutch Government, via Mat Zwart
\nFour
\nEight
\nFour
\nMotion Control
\nSeamless transitions between thrilling and mundane environments
\nDMX lighting
\nTwo shoot days, remote prep for all camera movements<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1722251406091{padding-bottom: 30px !important;}” uniqid=”66a7774edfc39″][vc_column width=”1\/2″ css=”.vc_custom_1722256816652{padding-top: 40px !important;}” uniqid=”66a78dac3615e”]

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Want to know more?<\/h3>\n <\/div>\n [vc_single_image image=”10045″ img_size=”large” alignment=”center” onclick=”custom_link” link=”https:\/\/ironfilms.nl\/de\/motion-control\/”][\/vc_column][vc_column width=”1\/2″ uniqid=”66a78dc308433″][vc_column_text]Die Werbespots beinhalteten dramatische Szenarien, in denen Mitarbeiter gegen Hacker in einer hochriskanten Umgebung zu k\u00e4mpfen scheinen, nur um durch die Kamera enth\u00fcllt zu werden, dass es sich um ein gew\u00f6hnliches B\u00fcro handelt. Mit unserem Motion Control CineBot f\u00fchrten wir pr\u00e4zise Kamerabewegungen aus, um diese nahtlosen \u00dcberg\u00e4nge zu erreichen. <\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row uniqid=”5cc2b13f34c24″][vc_column css=”.vc_custom_1629889017044{padding-bottom: 20px !important;}” uniqid=”612621f33fb72″]
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Deliverables<\/h2>\n <\/div>\n [\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_video link=”https:\/\/vimeo.com\/872595614″][vc_video link=”https:\/\/vimeo.com\/872596402″][\/vc_column][vc_column width=”1\/2″][vc_video link=”https:\/\/vimeo.com\/872595377″][vc_video link=”https:\/\/vimeo.com\/872595945″][\/vc_column][\/vc_row][vc_row][vc_column css=”.vc_custom_1629889017044{padding-bottom: 20px !important;}”]
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Behind the scenes<\/h2>\n <\/div>\n [\/vc_column][\/vc_row][vc_row][vc_column][vc_video link=”https:\/\/vimeo.com\/872587120″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1722251520393{padding-top: 60px !important;}” uniqid=”66a778faf6f2d”][vc_column offset=”vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-1 vc_col-md-10″]
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A Motion Control shoot has never run so smoothly. Thanks to the precise pre-production in 3D, the robot moves were spot-on!<\/div>\n
Tijmen van Vlier - Creative Director - MatZwart<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n [\/vc_column][\/vc_row]<\/p>\n","protected":false},"featured_media":8712,"template":"","class_list":["post-9934","fw-portfolio","type-fw-portfolio","status-publish","has-post-thumbnail","hentry","fw-portfolio-category-commercials","fw-portfolio-category-motion-control"],"acf":[],"yoast_head":"\nRijksoverheid ICT - Iron Films<\/title>\n<meta name=\"description\" content=\"We teamed up with MatZwart to create recruitment campaign films for the Dutch government, using our Cinebot camera robot. 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